How the right technology can help you achieve your business goals.

July 28th, 2020

We’ve all seen what a long way technology has come in the last 20 years. We now have the power of an entire computer sitting in our pockets all day, not to mention limitless software at our fingertips on a daily basis. Technology has really had it’s shining moment throughout the pandemic with more businesses than ever before adopting new processes and systems to allow their employees to work remotely and get the job done. 

In The Northern Affinity, a number of our partners are SMEs. We thought we’d highlight just a few ways that investing in technology can help you achieve your business goals. 

Increase productivity

Particularly when we start our businesses, we take on every job in the business. This can take us away from doing what we really love. If you’re finding yourself spending hours and hours on tedious admin, is there a more viable process that would be more efficient and give you your valuable time back? 

For those of you with large numbers of clients, are you using CRM technology to manage your database? Do you find certain enquiries falling through the cracks? Automating your client management will keep you on track and often have a direct result on your productivity and ultimately, your results. 

Reduce your overheads

It’s always difficult to know when the right time to make an investment is, especially when it comes to technology. However, after the initial investment, it’s common for your overheads to reduce. Take going paperless for example. It might be a big change in the short term but think how much you’ll save down the line when it comes to your printing, paper and filing costs. It all adds up. 

You may also find when you have the appropriate technology in place, it’ll give you a better picture of your capacity. If it turns out you have much more time than you thought now that the menial admin is automated, you may even save yourself larger expenses such as hiring additional staff. 

Scale up

Finally, all of us have dreams and aspirations for our businesses. Growth and evolution are a key part of development. Putting processes and systems in place early on will make scaling up a whole lot less painful. 

Getting to know how you like your business works will make it easier for you to train future staff or explain exactly what you need when you need to upgrade. 

It’s easy for technology to feel like smoke and mirrors. Knowing exactly what you need can be difficult. Thankfully, we have partners that can help. You can search our directory for the person you need here

At The Northern Affinity, we love hearing about the success of our partners. We’re also always here as a soundboard for new ideas or when things get tough. If you want to chat to other like minded business people and get some solid tips, advice and support, we’re here for you. 

To find out more about The Northern Affinity, come along to our next open monthly meeting and get to know us. We look forward to seeing you there soon.

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