With contributions from all our experts within The Northern Affinity, our blog is a hive of information and advice to help you grow your business and develop your skills.

September 8th, 2020

How have podcasts shot to success?

The earliest podcast dates back to sometime in the early 2000’s but it wasn’t until the 2010’s that the medium really started to gain momentum. Currently, the number of podcasts available is fast approaching 1,000,000. Despite a world that’s dominated by so much visual content, listeners have continued to grow year on year. Whatever you’re… … MORE

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August 25th, 2020

Top tips if you’re new to networking

Walking into a room full of strangers can be an intimidating prospect, no matter how confident you are. Networking is a brilliant tool to get to know other like minded people and businesses in your local area, but it can be challenging. At The Northern Affinity, we’re all about helping you to build your very… … MORE

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August 11th, 2020

Mission, vision, values: what are they and why do you need them?

Your mission, vision and values are the very foundation of your business. They help you know what you do, why you do it, how you do it and where you’ll go in the future. Without them, things get murky and you might feel you’re lacking direction. It’s easy for these things to become generic and… … MORE

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August 4th, 2020

The Northern Affinity Partners Meeting – Friday 31st July 2020

Well, somehow we’ve arrived in August. It’s almost our first birthday! This latest virtual partner meeting was an opportunity to go through a number of changes ahead of September. All will be revealed soon. But it’s safe to say that The Northern Affinity is growing. We’re excited to have you along for the ride.  One… … MORE

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July 28th, 2020

How the right technology can help you achieve your business goals.

We’ve all seen what a long way technology has come in the last 20 years. We now have the power of an entire computer sitting in our pockets all day, not to mention limitless software at our fingertips on a daily basis. Technology has really had it’s shining moment throughout the pandemic with more businesses… … MORE

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July 21st, 2020

Why you need to grow your team to achieve your goals

The old saying goes, ‘divide and conquer’ and this definitely comes into play in business. It’s hard to be a jack of all trades and therefore growing your team (even as a small business) can often help you towards achieving your goals. Whether you’re outsourcing or hiring new staff, always remember to seek out people… … MORE

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July 10th, 2020

Returning to work: managing employee mental health.

It’s safe to say that the last few months haven’t exactly gone to plan for most of us. Sadly, the pandemic out the brakes on a lot of great projects and at its worst, put jobs have sadly been lost. With an ever expanding conversation around mental health, how do we manage our wellbeing as… … MORE

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June 23rd, 2020

Adapting your business model – Brenda Etchells

Understanding your business model is the first step if you want to grow your business.   When we start, we’ll write a business plan but often we never revisit it. Like most things in life, our businesses evolve over time and that often means your model will need revisiting and updating to reflect the new… … MORE

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June 16th, 2020

How a professional marketer can transform your business.

As the  world of  digital marketing becomes ever more saturated, it’s easy to see why some businesses get overwhelmed and so end up doing little or no marketing activity. A few ads on social media on the likes of Facebook and LinkedIn will not cut it. Neither will writing the odd blog. Executing your marketing activities… … MORE

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